Add extra fuel to your social media strategy with influencer marketing. Our seasoned crew will take the wheel and develop a strategy that puts your brand in the driver’s seat. We’ll start by determining your objectives and then will identify influencers and content creators most aligned with your brand. From there, we’ll create a toolkit of assets and talking points and conduct outreach. We’ll also assist with reactive influencer vetting.
The road to influencer marketing success can be confusing. Allow us to be your GPS as you consider these factors:
Maybe you would like a bit of both. This is where we step in. We’ll develop a strategy that will address these goals and deliver a step-by-step monthly plan that will help you arrive at your destination.
Our first stop is helping you discover influencers and content creators that are well-aligned with your brand and industry. We’ll research and curate the perfect list to help tell your brand’s story. From their niche and audience demographics to a thorough content review and overall vibe check, the list we deliver will include professionals that can become brand partners and assist you in speaking to your prospective customers.
Our second stop is all about setting our influencers and content creators up for success. We’ll work with you to create a toolkit that ensures an understanding of the brand and the product, event or initiative they’ll be featuring. From talking points, to any other creative guidelines, we’ll confirm each person has what they need to tell your brand’s story in their own authentic voice and style, but that the information they share is still true to your brand.
The next mile of the journey is all about outreach. Our experienced team will craft a compelling pitch and send it to each influencer and content creator. We’ll also monitor for replies and send follow-up emails when necessary. Once we hear back, we’ll work together with you to finalize the offer and facilitate the execution of the project
Do you regularly have influencers and content creators reaching out to you? We’ll help you review them and identify who is aligned with your brand. From there, we can help you move forward strategically and also, kindly decline those that don’t make sense for your brand at this time.
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